- Now again, this is the model.
Web traffic, i.e. people looking for guidance
just like you were when you found these videos,
whether you found it through an Instagram ad
or YouTube search, Google search, word of mouth.
And let's just, for example, talk about skateboarding.
Someone types in "how do I do an ollie?
"How do I learn to skateboard?"
And there's two monetization models.
Course web site, so someone uses,
you know, gets a Google result,
and they get sent over here
to the Braille Skateboarding web site.
And this guy has his own courses on how to skateboard.
He's making money selling his training on how to skateboard.
Or you might be sent over to this web site, Skateboarder.
Let's say you're gonna buy a skateboard.
These guys do reviews of skateboards,
and then they have affiliate links.
So somebody reads a review of a particular skateboard,
clicks on the link to maybe The House.com or Amazon.
They buy the skateboard,
and the Skateboarder.com people take a commission.
Those are the two business models.
Now these are some examples,
like this is The House, which is a big,
a big retailer in the skateboarding and snowboarding space.
And then you can see if somebody
sells something on Amazon,
this is what their dashboard looks like,
you know, however many items they ship,
how much revenue it actually brought in
and then how much their actual earnings were
from the whole thing.
So there are thousands of niches that you can monetize
and help people with information.
And this blew my mind seven or eight years ago
when I found out about it.
You've got fashion, sports and outdoors,
health, wellness and beauty,
travel, home and garden, computers, education,
business, finance, entertainment.
There are, any product you can think of
that people buy online or in the world,
they usually have an affiliate program of some kind.
And once your mind wraps,
starts to wrap itself around this,
it will, it will just blow your head off.
You will just be thinking, "oh, my god,
"what could I possibly write a blog about or sell,
"you know, through the web that is something
"I actually think is cool or interesting?"
Maybe you're into skiing, and you can talk about skiing.
Maybe you're into travel, and you can talk about travel.
We'll get more into that.
So this (laughs) I got ahead of myself.
This spun my mind out of control in 2010,
because nearly every company you can think of
has an affiliate program.
So possible topics, I said clothing,
electronics, dating, sports, exercise,
cars, hotels, travel.
You've got See's Candy, Best Buy, Sony,
Amazon, Priceline, yoga, mattresses, toys,
flowers, Jelly Belly, I mean,
you could do a blog on jelly beans
if you're like some kind of candy junkie.
You could actually potentially monetize that.
So here's some examples of some great web sites
of information products.
How to get a higher vertical.
So this guy, I forgot the guy's name.
Jacob, he is like a personal trainer,
and he made a training program that teaches guys
how to leap higher for basketball and other sports.
And this thing has been a bestseller for years.
And it's very, very targeted.
And it provides practical insight
on how to strengthen, you know,
the soleus muscle in the calves and all,
whatever it required was required
to increase your vertical leap,
because people want to learn that.
Boom, this thing is a bestselling, it's his business.
It's awesome.
Knitting (laughs) there's a lot of knitting.
Knitting is huge.
There's yarn companies.
There's just crafts.
People love crafts, and there's people
selling courses in how to knit.
It's awesome.
Dating, of course, is a huge, you know,
it's a huge industry.
People are trying to find relationships online.
This guy, David DeAngelo, his real name's Eben Pagan.
He's been selling this course called Double Your Dating
since, I think for ten years.
He makes millions of dollars a year
selling a simple, these simple courses
that teach men basically how to not be an idiot
when it comes to dating a woman.
And on the other side, they have 'em for ladies,
which is more geared towards how to get men
to commit to a relationship.
It's a very different psychology
depending on who you're marketing to.
There's a course on photo editing on Photoshop.
This one's really cool.
It's called learnphotoediting.net.
This guy has these tutorials, and they're really wild.
It actually shows you how to take photographs
and do these very specific effects on them
that are pretty amazing.
And it's not a very high-ticket item,
but it's very popular, Photoshop.
After Effects, these guys at Video Copilot
have been selling stuff online.
They sell plug-ins and templates and software
that help guys, you know, making, when you make,
usually it's for action movies and sci-fi stuff.
But people are, you know, of course,
obsessed with special effects
and video and things like that.
And this helps people with that.
Juggling, there's even JugglingMastery.com.
You want to learn how to juggle?
These guys have a course on juggling
that's very popular as well.
This girl, I love this.
She started her business when she was nine years old.
She's a horse nut, you know?
I know people who are crazy about horses.
I had a friend who had seven horses.
It was crazy.
She didn't have enough money to buy a new car,
but she was always buying stuff for her horses.
So she made a blog about horses,
and she got traffic, and she was able to monetize it.
I think it was called, yeah, HorseCrazyGirls.com
This is totally doable.
And this guy, Carlo, he helped
his 13-year-old son build an affiliate site.
There are a lot of examples of young people doing this.
It's just that it's not taught,
and most people don't know about it.
And there are a few things
you have to be aware of if you are under 18.
Technically, to join
some of the affiliate programs out there,
you do need to be 18.
But first of all, you get your parents' help.
Have them sign up for you.
Amazon actually doesn't even have a minimum age.
You can look at their terms and conditions.
There is no minimum age for Amazon,
which is one of the biggest
affiliate marketplaces out there.
But here's the thing, guys.
Your focus in the beginning is not monetization,
it's getting visitors by providing good information.
One of the biggest problems people run into
when they start out is they get too fixated on money.
And that's not what sells.
That's not what actually converts.
It's about providing value, remember,
providing value and helping people.
I'll show you how to set up a blog in a few minutes.
You can join an affiliate program
and put the links on your site.
You build your own course or ebook,
and you can put it up and have a PayPal link
to collect money in exchange for a download.
Just so you understand the concept and how simple it is.
Remember, traffic from Google, Facebook, YouTube, whatever,
comes to your blog that you're gonna learn how to set up.
You have articles, reviews,
you know, things about cool stuff,
and you have affiliate links to the same cool stuff.
The visitor purchases the offer.
You get a commission.
It's as simple as that.
Now this is the circle of life,
because it all comes back to digital marketing.
You need traffic for your site,
just as every business on the planet needs traffic.
And here are your traffic sources, not the phone book.
It's not radio and TV.
It's gonna be Google, YouTube, Facebook,
Snapchat, Twitter, Instagram, LinkedIn,
all of these web sites.
Also here's something to remember.
Your blog or your web site or your YouTube channel
has to be trustworthy and cool.
That's why there's more to it.
I mean, I'm giving you the basics,
but there's actually some, an art form to this.
You can't just put up a link and say, "buy this,"
and expect people to make, expect to make a lot of money.
It's why Matt's channel, if you watched Engineered Truth,
you know he gives a lot of quality content
and value to people for free,
and they, you know, he knows what he's talking about,
and he helps people, and then they begin to trust him.
Financial Samurai is one of the biggest
financial blogs out there.
He's got thousands of articles
that are very helpful to people, you know,
and that's what helps win people's trust.
So there's an art form to it.
Don't just slap affiliate links on pages.
So again, here's the funnel,
or here's the process, the business model.
The customer on the web comes to your web site,
could be (laughs) even a crappy web site
that has quality information.
What I mean is design is not the most important thing.
A lot of people get tripped up with that.
I'll talk about that in a minute.
They come to a sales page or a product offer.
They choose to buy it,
and they go through a payment processor like PayPal.
Boom, they get the product, an ebook,
a membership, or some kind of physical good.
That's it, guys.
This is business.
This is business school.
You've just learned in 20 minutes
more than any of your friends in business school
have learned about actually making money.
Now remember, money from your passion,
your art, music, writing, your favorite sport or a hobby.
You know, a music, an album
can be sold on iTunes or Google Play.
Books can be sold on Kindle.
Art can be sold on eBay or other sites.
Movies can be sold on iTunes, Google Play, Amazon.
There's aggregators to get 'em on Redbox.
I know about that, 'cause I'm in the film side of things.
But there are ways to monetize
your passion now through marketing.
You have to know how to sell it.
All creative industries are marketing industries.
Rock bands promote their albums
with tours and music videos.
Actors go on talk shows and Comic-Con
to promote their movies.
Book tours promote books.
The two biggest things, like,
when you watch a late-night TV show,
it's all promotions.
You know, even when, like, Tom Cruise
or I cannot even think (laughs)
I can't think of a freakin' younger actor.
Let me do that again.
Pause, cut, who the fuck?
When Tom Cruise, when Mission: Impossible came out,
they didn't just say,
"oh, everyone loves Mission: Impossible."
He's out there hustling on, you know,
on five different talk shows,
and all the supporting actors are on there, too.
When a band is touring, in a way
they're really just promoting their album.
I mean, obviously, ticket sales can be huge
if it's a huge band like, you know,
like Twenty One Pilots or something.
But it's all promotion; that's the point.
So making a web site or a course about your passion.
In my experience, this is the sort of secret,
unthought-of way to make money with your passion.
And it could be anything.
You can write about, make it about magic,
photography, travel, scuba diving, volleyball,
tennis, juggling, food, dancing, unicycle,
pets, movies, music, art, books, electronics,
computers, Photoshop, 3D art, manga, piano, guitar,
and thousands of other things I haven't mentioned.
Now I started, this is a little bit of my story.
I started blogs reviewing computers, speakers,
T-shirt designs, online education,
web hosting, snowboarding.
I went crazy trying to get Google traffic
to my affiliate links,
'cause all I could see were the dollar signs.
I was like, wow, I can make money from this.
I can make money from that.
I can make money from this.
(laughing) And I put out a log of blogs.
That's a bad idea.
That's what a lot of newcomers do when they start to,
when your mind kinda clicks, and you see,
"oh, my god, I could make money in all these different ways.
"I can put up 10 different web sites
"with 10 different topics and all these affiliate links."
You might want to do that, but it's a bad idea.
So this is a mindset key,
that I made very little money while I was chasing after it.
This was in 2010, when, god, what is it,
eight years ago when I started out.
I was chasing money, chasing.
I'd see an opportunity and go,
"oh, oh, this, this, this, this, that."
That is not a prosperous mindset.
I made all my money by focusing on one project at a time
and putting all my energy and action into it.
And that's what I, obviously, that's what I suggest you do.
Now my experience is that passion is key,
because you will be doing a lot of work.
And what will maintain your interest?
And I don't remember what picture I was gonna put here.
(laughs)
But the point is, I was passionate about film,
and I made a lot of money with film,
because I could talk about that every day
without getting tired of it, you know?
And now I talk about careers, digital marketing stuff,
because I'm so passionate about helping people with it.
It gives, keeps my energy level up.
Now you might say to yourself, "oh, you know, I could make,"
some people, like, they go into, like,
you know, binary trading or stocks.
They don't really have a passion for it,
but they think it can make money teaching about it
or selling, you know, affiliate programs.
And they lose interest, 'cause it's not their passion.
So that's what I recommend.
And here's another thing, guys.
Perfectionism equals poverty.
I don't, I don't want you to overthink and be frozen,
'cause you should be excited with the possibilities.
On the one hand, I don't want you
to jump out of your chair right now
and start going nuts setting up 20 web sites
without any focus at all,
but you also don't want to overthink it.
You want to start taking action.
And perfectionism equals poverty.
Someone told me that years ago,
and that has changed my life, guys,
'cause so much of us, so many of us overthink everything,
especially if you've been in school for all this time,
and they teach you about getting grades,
and everything's gotta be perfect,
and you're trying to get into school.
It messes up your mind.
It doesn't have to be perfect.
People don't even like perfectionists.
People don't like it when it's perfect.
It's better done than perfect.
That's something I'd say.
So you need to treat your business like a baby.
It needs time.
It needs patience, nurturing, love.
It really needs, like,
a lot of quality attention for it to blossom.
I could've said it's like a tree, too.
Now here's a big pitfall for newbies.
As I said before, it's too,
taking on too many projects at once
and unrealistic expectations or impatience.
That's why I don't like the, this thing.
Make Seth angry.
When I see this type of crap,
the person that made this is just scamming people
who have unrealistic expectations
and taking advantage of their delusions.
Don't be that person that thinks
there's some kind of get-rich-trick-quick scheme,
'cause they don't exist.
There's just smart working.
Now whatever you learn, wherever you go,
focus on your first sale,
your first dollar, your first $100.
That's why if you ever go into a store,
and you see that first dollar hanging up,
it's an accomplishment, that first dollar.
When I got that $116 check from Clickbank,
I didn't say, "oh, man,
"I want to be making $100,000 a month."
I was like, "oh, my god, $100, what can I do with that?
"I could go, I could, you know,
"buy a new pair of shoes, sneakers.
"I could buy, I could go out to the movies.
"I can do all this cool stuff with this money,
"and I can't believe I earned it
"from my own passion and experience,
"and I'm gonna build on that."
So I teach traffic generation
in the digital marketing course.
And I also, in the course,
I go into building an affiliate site
and more of the keyword research that's involved in that.
And I, the focus of the digital marketing course
is on getting jobs, clients, and traffic.
I really geared that course towards getting a job
or freelance work working on other people's web sites.
But you can take that information,
a lot of my students have,
and use it to drive traffic to your own web site.
So it's a very good place to start.
For more infomation >> make money online - Duration: 14:12. 
For more infomation >> make money online. PAYEER. - Duration: 5:15. 
Không có nhận xét nào:
Đăng nhận xét