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How Much Money You Make Licensing Ideas - Duration: 7:57.
I am going to tell you the reasons that it is very unlikely that you will see
real money by licensing your idea
so this subject has been coming up a lot in the comment section and I want to
talk about it again I've been doing a little bit of research and have been
seeing that if you go out and try to license your invention idea you're going
to get about three to five percent for your invention now when I say three to
five percent what do I mean there's an old trick in the movie industry and I
think it applies here to young filmmakers would go out they get excited
they write their movie script and a few of them would go to let's say wanted to
film festivals and then a movie studio would come along and buy their script
the typical range that a studio would pay for those scripts is anywhere from
twenty-five thousand to let's say three hundred thousand up front for the script
and for the filmmaker who is broke that's a lot of money right there but
they would also sign a contract that would say that they would get say
anywhere from one to three percent of what they call the back end
well that back end is an interesting thing so let's say the movie gets
released and it makes a hundred million dollars there have been quite a few
low-budget films over the year that have been very successful and there were
young filmmakers that had license their script to those movie companies so
imagine the movie does a hundred million dollars in this filmmaker is all excited
because he's doing the math and he says 100 million dollars he's gonna get three
percent oh my god he's getting three million dollars he's rich
did you know that even George Lucas got involved with a product licensing deal
just watch the documentary on Netflix called the toys that made us it took him
a long time to get back the rights and make real money on his products that's
the trick so here's how it really works so remember the movie made a hundred
million dollars but that was in ticket sales it's changed a lot now but years
ago it was typical that the box office would split the proceeds with the studio
so a hundred million dollars would basically be 50 million for the studio
and a million for distributors but here's
where the math even gets worse so we're at 50 million there's also a lot of
marketing and expenses to go into making that movie popular not to mention a
distribution of the film's back then and now video but back then it was film
reels and by the time you were done with all the expenses you're looking probably
at about twenty million dollars on a hundred million film that the studio
made but then don't forget you have all the business expenses that go along with
that we're talking about the overhead at the studio the employees the expenses
for the graphics the television commercials - everything that had to do
with making that film down to the catering so think about that every
single expense came off the top by the time the young filmmaker got their
paycheck it was only a few dollars and actually not a few dollars he's probably
a couple of thousand maybe a hundred thousand if they were lucky but that 3%
really turned out to be a lot less than they had anticipated and when we're
talking about licensing our product ideas we're talking about the exact same
thing so you go out there and you license your product idea let's say you
are lucky enough to get five percent what does that five percent mean is that
five percent of the gross is that five percent of the net is that five percent
of the profits read your contract you might be surprised so let's take an item
it sells for and when we're talking about licensing I'll pick a typical
number let's say we're talking about an item it sells for $25 that's a retail
price but maybe it only cost $10 to make in China or whatever we'll just use that
number remember you have a whole distribution chain in between so really
you're talking about a $10 product that it costs you to make that we're selling
to distributors probably for between 12 and 15 dollars and then they're
retailing at 25 so you're really only making a few dollars on each item even
when it's selling for 25 if a company is making a product for $10 they still have
the cost of distributing it that's all the employees that were used to
advertise the product to potential resellers that's all the advertising
that goes into them marketing them online television radio print material
however they do their marketing all the employees that were used to you know
sell your product to stick it into boxes to put it on trucks the expense of the
gas to get the truck from one distribution to the other the expense of
the Union truck driver to get him to drive the truck from one distribution
place to another by the time you get any money for your invention idea from
licensing there is nothing left and I'm actually gonna do another video about
this and it's gonna be about the taxes as a small business owner and when I say
small business that can be a business that's making you know 100 million
dollars in America that's still probably considered a small business if they're
making a hundred million a year even if that business is making all kinds of
money selling products unless they're publicly traded the last thing they want
to do is to claim a profit on anything because that means that they have to pay
taxes on that money so as a business owner it is a business person's job to
take any profits from the things that they make or do and to reinvest them in
the business to make the business grow so that they can make more revenue keep
the money within the business and pay little in terms of profit now for you
guys that are all about you know greedy corporations and you don't want to hear
this I'm sorry but that's the way it works the more revenue that my company
makes the more money that I begin to spend on the business and as a country
wherever you're located that's what you want businesses to do because we can
spend the money better than our governments we can hire people we can
buy real estate we can invest in technology we can invent new things
that's what we do with money that we keep instead of paying taxes and
where does the money that we pay taxes go really think hard about this are we
investing in the future of our country or are we investing in the future of our
government because if you pay taxes you know that your money is better spent by
you than anybody around you in government you know if the guys from all
these other inventions shows haven't found my channel yet they're going to be
hearing a lot of me pulling the curtain away and showing what they are doing to
you is the inventor and I hope you're listening I hope you hear what these
people are doing to you yes they may be making you a little money but you can
make more for yourself just like you can spend your money better than the
government can you can earn your money better than
those licensing people can help you to make money
you
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HOW TO MAKE MONEY WITH INSTAGRAM MARKETING AGENCY? - SMMA $400k Case Study - Duration: 21:34.
For more infomation >> HOW TO MAKE MONEY WITH INSTAGRAM MARKETING AGENCY? - SMMA $400k Case Study - Duration: 21:34. -------------------------------------------
How to Make Money on Facebook Page | Facebook Launchpad - Duration: 0:57.
Hi everyone, welcome to DiscoveringNatural I want to let you know about a program
on Facebook called Launchpad. To enter this program you have to click the
description area and go to the link in the description area. Now Launchpad is a
program whereby if you are someone that puts content on your Facebook page and
you create videos, you can actually monetize those videos. I have been using
this for a while now about 2 months now and I love their engagement I get from
people interacting with me on my videos I also loved the opportunity for me to
make a little bit of change. Holiday season is coming and you know we all need a
little bit of change so I want to share with you this program called Launchpad
please click the link in the description area down below or up above or wherever
and you can find out more information about that thanks for watching and see
the next video bye
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Netflix's 'Stay Here' host on how to make money off short-term rentals - Duration: 5:19.
For more infomation >> Netflix's 'Stay Here' host on how to make money off short-term rentals - Duration: 5:19. -------------------------------------------
#Ask Sallie: How can I make an impact with my money? - Duration: 0:56.
- How can I make an impact with my money?
You are. You're making an impact with your money
with every choice you make.
If you're buying from this corner coffee shop,
you're having an impact on that business.
If you're investing your money an Ellevest Impact Portfolio,
you're having an impact with your money.
If you're leaving you money in the bank,
you're having an impact with your money.
And so the way you can have a positive impact
is to invest mindfully, thoughtfully, intentionally,
in impact portfolios— impact investing portfolios.
At Ellevest, we have those available.
For us, it's about driving thriving communities,
about improving the environment
and about driving more money to women,
which can then have a natural positive ripple effect
through society and economies as well.
So you're having an impact.
Do me a favor, and just make sure
it's the impact you want to have.
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Make Money Simple Again on Today Show! - Duration: 4:02.
Peter Stefanovic: The time now for The Weekend Property! we are on top of it now buying a property can be
Alison Langdon: I thought something was going to happen there. :)
We are on top of it this morning, we are so quick!
Peter: Now buying a property can be
daunting whether it's a four-bedroom house or a small unit, the first step is
saving up for a deposit. Alison: From household budgets
to money management systems many
Australians struggle to save. Property Expert, Ben Kingsley has co-written a
new book called, Make Money Simple Again with the tips and tricks to achieve
financial peace in less than 10 minutes a month. Ben joins us this morning.
It's nice to actually have you in the studio this time!
Ben: Yes, good to be here! Alison: Now look, household debt in
Australia is a massive issue. We've got
one of the highest levels. I think it's second only to Switzerland. So
clearly we are no good at saving. Why is that?
Ben: Well I think the budgeting of the past is
no longer possible because we've got a digital, cashless economy. So what's
happening is, we might have set up some spreadsheets but we've got instant
access to our money. And when we do that, we're tapping and going and we're
transferring and wiring money. So we've got no discipline in terms of how we
organize and manage our money. Peter: Could you say that differently?
I mean are we no good at saving or are we
going too much? Are we overreaching with our debt or we
Ben: We certainly are! With the plastic economy that we've got,
we've got access to credit so our grandparents are the best money managers
we've seen in history. Because they used to get their pay slips and they used to
manage cash. And they used to put it into jars. If you didn't have that money, you
couldn't overspend. So from that point of view that's the way we need to get back
to but the reality is, is we now do have digital money and digital banking. So
we've got to organise our money back into those jars but we call them virtual
jars. You have your primary offset account or your high interest savings
account. You get all your money going into there and then you organize your
money and if you can do that you can trap more surplus and you can stop the overspending.
Alison: So what you really need to be doing though, is just keeping an
eye on what you're spending and to be aware of what's coming in and what's going out.
Ben: Yeah but most people can't do that Ali, in terms ofm what they're
actually doing is... They might have you know
expense items but what they're not doing is organising their money. So as an
example, we've got a Seven-Day Float model. So you organise your money and
then you work out what you're gonna spend for that seven days. Now you wire
that money to your living and lifestyle account and you pay yourself on a
Thursday, just like our grandparents used to do. And if you come to the next
Tuesday and you've only got $10 left, you've got to make that work. You've got
to open the pantry, you've got to make a meal out of that because what we
normally do is just go into another shop. And it's that slippage... that money
that's slipping out.. Is not allowing us to trap that surplus and paying our debt down.
Peter: So how do you reign in that discretion spending?
Ben: Yeah, so the best way to do it is look at your money and say, you've got essential and
discretionary. For every expense item, you need to look at and say... Even when you go
grocery shopping, you might have the staples that you have to buy. But
ultimately they're still, you know in my case, it's the dark chocolate and almonds.
That's the sort of discretionary spending so if you can
work through your expense items and trap that and then keep to that habit and
make sure you're looking after that money. And the rest of it takes care
of itself. You just start getting into a routine, you're checking on a monthly
basis and you can see that surplus being trap. So realistically how long would
Alison: So realistically, how long would you
expect it to take a normal family to save for a deposit for a home?
Ben: Yes, so if we're sort of talking about double household income and we're
earning say $100,000. A good rule of thumb is to try and trap 20% of
that. That means that over a course of three to four or five years, you're going
to have $60,000, $80,000 or $100,000.
Now that is a good amount of money to be able to put a
deposit down on a property to move forward alright then thanks for coming
Peter: Alright Ben, thanks for coming in. You've got the new book.
If you want some more tips and tricks folks, right there.
Make Money Simple Again. Alison: And all it takes is 10 minutes a month.
Thanks Ben.
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