- [Seth] Hey guys, it's Seth.
And this video is called,
How to Actually Make Money From Your Passion.
It could also be called, How to
Start Your Own Online Business.
And you're gonna get more practical information
in this video than you would get
in four years of business school.
Now, your own online business is a precious treasure.
I'm gonna talk to you about how
to turn your passion and your knowledge into money.
And you've seen the skip college for success,
pyramid of success but I'm gonna make one tweak.
So, we've talked getting a Joe job.
Getting in demand skills, freelancing, things like that.
But, if you are in High School right now,
you actually have an advantage that most people don't.
Your parents are probably still paying
for your housing, your food and your clothes.
Your basic needs, so you don't need to work.
Your job right now is going to school
and wasting your time and energy on a lot of BS classes.
Now, once you free your mind up and you realize,
"Hey guess what?, I don't have to spend
all this time going crazy memorizing historical dates,
taking SATs, I'm just gonna get c's cause no one ever
will care about my high school transcript.".
Once you free up all that time and energy in your own head.
You can put your energy into your online business,
your passion and passive income.
And that's a great place to start.
The sooner you start the better.
Now making money fast without doing anything is BS.
I don't like these websites like these that say,
"How would if feel to start making
over $400 an hour without having to do anything.".
Well, how would it feel to have super models
come over to your house and give you a hot oil rub down?
I'm sure it would feel great, it's an absolute delusion.
These are the types of websites and offers
that make legitimate digital marketing
and online marketing look bad.
So, the moral of the story is you got to work hard
and be persistent to actually have success.
But that's why the sooner you start the better.
If you're ten years old and you're watching this
you are in a great position.
Now, I used to hear the word business
and I would tune out or I would feel overwhelmed
because it seemed complex and boring.
But it's not, it's just that school makes it seem that way.
Online income does exist, it's not a mythical creature.
But once again, you're gonna have to dodge
some terrible information from both school and the internet.
Now, Universities claim to be teaching business
and I don't know how they get away with that
because this is not business.
Principle of Macroeconomics.
Innovation of Design Thinking.
Global Social Entrepreneurship.
As an elective, Digital Marketing by the way as an elective.
Not one of the main cores of the curriculum.
And this is why Business Majors have
one of the highest underemployment rates.
Actually, higher than Art History or Communications.
Now people think this is how business works or starts.
You pitch some huge idea to an investor, like on Shark Tank,
you're trying to get seed money
to manufacture some product or invention.
You're trying to be some kind of business rockstar.
And business has been mixed up with celebrity culture,
T.V. shows, all sorts of nonsense.
And we've idolized a lot of the
business leaders in our culture.
So it leads to a lot of disconnection and confusion
and it seems overcomplicated.
And this is why, first of all,
a lot of conventional businesses
and business students just fail because you're trying to.
You're thinking in a very overcomplicated way.
If you don't know about business that's fine.
Because I didn't either, I was a Film Major.
So I'm going to show you even someone whose an Art Major,
has no business background, can actually get into business.
Which is what I have been doing for the past six years.
I wrote a book about film school because film school
was a ridiculous waste of money.
I wanted to help young film makers understand
they shouldn't waste their time and money with it.
I wrote the book, I didn't really know what to do with it,
cause I didn't know anything about marketing at the time.
So I built a website, I built a website in 2010
called Film School Secrets.
I had no idea what I was doing.
I took a course on search engine optimization.
This is from the web archive, this screenshot by the way,
cause the website is long gone.
I had no idea what I was doing
but there was this magic button.
I had a button on my website where I offered people a way
to give me money in exchange for my book.
My information, my expertise, my value.
So like on the Simpsons.
So I put the website up, I put the button up,
so people could get my book
and then someone bought the book.
$40 landed in my bank account.
And this changed my life, it wasn't a lot of money,
but it came in, through the internet, from a stranger
without any active work on my part.
It just was like, it was like, mind blowing to me.
This was passive income and this how it happened.
This is the business model that you
want to familiarize yourself with
that they're not teaching in business school.
So a customer on the internet,
came to my crappy looking website,
it didn't have to be fancy, they saw my book
which talked about why film school is not a good investment.
I had information that most people don't have
because most people that went to film school
didn't write a book about it, right?
So I had a sales page, I had a price, it was like $40.
I connected it to a payment processor
which was just PayPal at the time.
I think I was using E-junkie, very simple.
They paid the money and then they were sent an email
with a pdf download of my book.
That's it, that's the business.
It's not something that requires you to study microeconomics
or statistics or foreign international relations.
This is a business, a very small,
simple and brilliant business.
This is what I call a 21st century business
and this is how I earned hundreds of thousands of dollars.
Not just from this, from other products that I offer.
This is how I earned my first online check from Click Bank.
I remember, it was a $116.47.
Oh my God though, that hundred dollars to me
felt like I had won the lottery.
I had never, ever in my life taken
my knowledge, expertise and something about myself
and used it to help someone else and earn money from it.
It was the most fulfilling thing.
I wasn't just filing papers in some office
or delivering pizzas or doing some menial crap.
I was doing something meaningful and I got paid
and it didn't matter to me if I was making
$50 or a $100, it was awesome.
So business, this is all business is guys, solving problems.
Reframe everything that you buy
in terms of what problem it solves.
The dishwasher solves dirty dishes,
a car solves the need to get around.
This is all, you could throw out business school,
you could throw out business major.
This is all you need to be thinking in terms of.
Freelancing services, marketing/copywriting,
they help businesses solve the problem.
They need customers, they need people to come
to their business, a plumber fixed a broken toilet.
Police try to solves crimes.
Doctors try to fix sickness and illness.
Teachers try to solve ignorance, very unsuccessfully.
A personal trainer helps people being overweight
or stop being out of shape.
You could make a list, you should probably
just try doing this, make a list of 100 jobs or
products in the world and reframe it
in terms of what problem it solves.
I mean, even a flashlight, helps people see in the dark.
Humans have lots of problems, like millions of problems
in every area you can imagine.
So this provides opportunity.
YouTube started as a how-to informational video site
because people do not know how to do things.
Get a job, a spouse, change their oil, stretch,
get good grades, pass the SAT's, lose weight,
reduce acne, get clients, snowboard, play guitar.
So many things we don't know how to do.
There's three point four billion searches a day.
People are looking for information,
answers, solutions to problems.
Think about what Google is, Google is just
a big question box, of all sorts of questions.
And not all problems or questions
are serious or require a physical solution.
They're going to be trying to invent
the next Ipod or something like that.
Hollywood, for instance, think about that,
it's a $1,000,000,000 industry.
All they do is solve the problem of boredom.
The human psyche.
You know dogs and cats don't need you,
they can be entertained with like a ball,
or a flashing laser light but human beings need more
complex forms of entertainment.
That's a problem that they solve.
People's biggest problems are solved with information.
They're not physical products.
Think about all the, college really is the best example.
People, I don't know if I said that in the next slide.
College people are paying more money
than they can afford for information, supposedly.
Investing, parenting, we're gonna get more into this.
As I showed you, I solved the problem
people had questions about film school.
They wanted a career in filmmaking.
I went on to create a course that helped people
to get their film careers going.
I went beyond just writing a book
about why film school wasn't a good idea
and said this is what you should do instead.
Here's how you do the practical stuff
I started doing when I was 17.
You do this, you'll get results.
I help people all over the world
using my passion, knowledge and experience.
And I made money doing it, it was awesome.
That's a blank slide.
I didn't need to come up with a new invention.
I didn't need Venture Capital, I don't need employees
or a business plan or principles of financial accounting
or principles of microeconomics or any of this other crap.
I didn't need any of that.
I discovered, personally, a love of teaching
and providing quality information that makes a difference.
I personally think most people
have an instinct to teach or share things.
But the school system takes this instinct
and makes it intolerable.
I think that everybody has an instinct,
if you look at parenting it is very natural to watch.
If you have a little brother or sister
or a cousin or niece or nephew
and you want to show them something, teach them something.
It's very natural when you teach things that way.
But the school system takes that teaching instinct
and just kills it, it crushes it.
Think about all the people making money teaching things.
You got fashion YouTuber's and bloggers,
making tutorials on make-ups and clothing.
Her information equals cash, it's her business.
Through sponsorships or affiliated agreements
or whatever she's got going on.
She's making cash from her knowledge and expertise.
Many businesses, moving on to another thing, many business
don't even invent a product they
just sell ones that are already made.
Like a franchise, like McDonald's
one of the biggest franchises in the history of the world.
They kind of feed people quote, "food", unquote.
But to open up a McDonald's you don't have to
innovate anything, you just take an existing
model that works and set one up yourself.
That's kind of like affiliate marketing.
Now, affiliate marketing is with a website,
a blog, a YouTube channel, Instagram.
You can make money simply referring people
to an existing product.
Now, sales and commissions.
Classic sales is you close a prospect,
i.e. you get someone to buy something.
You go to a car dealership and the car salesmen
sells you the car, he's getting a percentage of the sale.
Realtors, they sell a house they
get a percentage of the sale.
Matt recommends, my business partner, he recommends
my course on digital marketing via his YouTube channel.
He makes a good amount of money every month
and all he does is say, "Hey, check this
link out, we do interviews together.".
But all he does is send people to his affiliate link
on his YouTube channel and that's what tracks
all of the traffic and pays him out his commission.
It's really one of the simplest ways
to make money that exists.
In the old days, to even open a business
you needed a building or a storefront,
$1,000's in rent, a cash register,
employees, inventories to sell $1,000's
just to open up for business, maybe a license,
it was just really complicated and a pain in the ass.
Nowadays, website equals your digital storefront.
Bloomingdale's has actual stores that
cost millions of dollars and they have a website
that costs a lot less and here is the crazy thing guys.
Whether it's a big business like Bloomingdale's or Best Buy
or a micro business like my digital marketing course.
Our websites appear the same size on your screen, right?
Bloomingdale's isn't bigger cause they make more money.
And they both offer something to buy,
so these are comparable, I wouldn't say competitors
but comparable businesses, their just as serious
and they are just as viable as businesses.
People do make money from Drop shipping
and selling physical goods that someone else
delivers to the customer, you can buy shit from China
and then mark it up in price and ship it out.
You can do that.
Personally, I don't do that, I don't like it.
It's just not something that appeals to me.
If you want a recommendation or a fulfilled by Amazon
course of something and you message me
I'll send you one but that's not what I like.
What I like are these two things.
Number 1, information products.
and Number 2, affiliate marketing.
It's not easy, none of this is easy.
Like I'm just gonna click a button
and $400 a day but it's easier.
This is, some think, a way to start a business
that is so much easier than all the traditional crap
their teaching in business school where you're gonna be.
Whether they're trying to get you raise money
for a tech startup or do something where
you're starting a small business.
A brick and mortar business, a real in reality.
Where you're having to raise money, get employees,
get a storefront and all of this other stuff.
You can do this stuff from your computer.
Using your information, using your brain.
For more infomation >> make money online - Duration: 8:02. 
For more infomation >> 'Kind Girls Make Strong Women' raise money at Kern County Fair - Duration: 2:42. 
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