Auto news on Youtube Mar 29 2018

- I got this question from Hatem a little while ago.

He said he's been following the tips for a while,

but he loses clients after that initial cold email.

So in today's video I want to run through

his exact email script, the responses he's been getting

from clients

and figure out how do we engage prospects

after the first email.

Let's jump into it.

If we look at his initial cold email

we'll see almost instantly why nobody is responding

or they're disengaging after that first email.

Look at this email that he's sending out.

I was looking for an insurance agent in Los,

and then a big space, Angeles

and came, and then a big space,

across your office.

Your office is doing pretty good

and I was wondering if this could help you.

My name is Hatem.

I am the CEO at Marketing Predator.

I'm gonna stop right there.

We gotta do some stuff right away.

First of all there's no greeting.

There's no hey Marina or hi Marina.

The email is coming from a Gmail address

with no signature

and the company's called Marketing Predator.

Three things off the bat that I would change there:

corporate email address, corporate signature

and customize the first name of the email.

Basic fixes, but the lesson is larger.

First lesson is Hatem thought the problem was

that he wasn't engaging clients after his first email.

We're looking at the first email.

It's actually clear that he was losing them

with the first email.

They're just responding, because it sounds like

they're confused.

My fix for that is asking experts

so Hatem did the right the right thing in reaching out.

Number two is understand how you're perceived.

If you wanna be the CEO of a marketing agency,

you have to act like the CEO of a marketing agency.

That means creating a website,

not calling yourself Marketing Predator.

Somebody who understands marketing

wouldn't have a name like that.

And you can tell from the customer's feedback.

Marina said please send a more formal offer

with your company name and your signature

and that's what's so sad

about this failure that we all go through

when we're building up these cold email campaigns.

This was a client that seems to be interested in marketing.

If she's gonna read this email

and respond to it in it's current state,

this person wants marketing.

They need marketing badly.

So badly that they're willing to give him a second chance

on a bad cold email.

And you can see the same in the other responses.

Here's one from Araceli.

If it has anything to do with marketing,

this will have to go through the agent.

I will go ahead and forward.

I'll let you know if she has any questions.

This comes down to industry knowledge and knowing

which target is right to reach out to,

but he did get a forward and this same feedback's

coming from Kim from this other client.

This would look a little more legit

with a professional signature and email address,

not to mention a link to a website.

Predator indeed.

When your cold emails are so bad

that the client that you're reaching out to

is giving you feedback, actionable feedback

on how to improve, I recommend taking it.

This might seem like an outlier.

You might be asking yourself why I'm presenting this to you

on this YouTube channel, but these are the mistakes

that a lot of us are making.

We might not be making all these mistakes at once,

but I was just on a coaching call

with a client who didn't realize his website was down.

He did everything right:

custom cold email, sending from a company domain.

It looked professional, but when they went to the website

it was down and he was losing meetings, because of it.

I like this example, because he does so much incorrectly,

which helps teach the process.

Are you having issues with your colds emails

or your sales process, anything like that?

If you are, please forward the email chains to

alex@experiment27.com.

Would love to potentially run through your processes

in a future video.

If you found this valuable,

be sure to share it with a friend or two.

We're trying to get 100,000 subs

and every share would be much appreciated.

Also, if you need marketing support,

help with sales systems,

help selling your digital agency

check out experiment27.com.

Thanks.

For more infomation >> Why Do I Lose People After The First Cold Email? 📧Cold Email Teardown📧 - Duration: 3:50.

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What is Sexual Harassment? - Duration: 4:46.

For more infomation >> What is Sexual Harassment? - Duration: 4:46.

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Why do Shower Curtains Billow Inwards? - Monthly Mailbag #13 - Duration: 5:47.

For more infomation >> Why do Shower Curtains Billow Inwards? - Monthly Mailbag #13 - Duration: 5:47.

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Why do our fingers get wrinkly? | Smart Learning for All - Duration: 1:18.

Smart Learning for All

Why do our fingers get wrinkly?

Because they want to look like raisins.

No.

A popular research suggests that wrinkly fingers are a reaction of our nervous system.

When our fingers are in water for a long time.

Our nervous system causes the blood vessels present in the deeper layers of our skin to constrict.

This in turn causes the deeper layers to shrink or contract.

But as the topmost layer does not shrink, it becomes loose thus, forming small folds or wrinkles.

But why does this happen?

Scientists suggest that this could be an evolutionary adaptation.

Wrinkly fingers help in getting a better grip to pick up wet objects.

Preventing them from slipping from our hands.

Even our feet get wrinkly, helping us to walk in water without slipping.

For more educational videos, please download 'Smart Learning for All' Android App from Google Play Store.

Also, don't forget to subscribe to our YouTube channel.

For more infomation >> Why do our fingers get wrinkly? | Smart Learning for All - Duration: 1:18.

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Blue Promise: Why are Maternal Deaths on the Rise in Texas - Duration: 2:54.

[Music]

DR. McCOY: Texas has the highest maternal mortality

rate in the developed world. That's a shocking statement

and here today I'm with Dr. Esteban Lopez

on Blue Promise to talk a little bit

about this recent study talking about

maternal mortality in Texas.

Dr. Lopez welcome.

DR. LOPEZ: Thank you Dr. McCoy

Well this is something that's very

concerning to me as a physician

and to the entire state of Texas.

We have some alarming numbers in the state,

nearly 36 per hundred thousand women die from

a complication of childbirth and that's a death within

the one year of delivering that's not related to an

accident or cancer secondary to being pregnant.

DR. McCOY: Now I let off with a pretty provocative

statement though that this is worst than the

developed world so give me some examples.

DR. LOPEZ: Absolutely so I said 36 per hundred thousand.

In Poland it's three per hundred thousand.

In Japan it's five per hundred thousand.

So Texas is an outlier at nearly 36 per hundred thousand.

DR. McCOY: So why what's the cause

DR. LOPEZ: Well there's a variety of

different reasons that we're attributing

to this now also this is a problem

throughout the United States but even within

the United States the Texas has the highest

number so in the United States maternal mortality

has been rising between 2000 and 2014.

California for instance is at 7 per 100,000,

we are seeing that deferring child birth to later age,

complications from chronic conditions such as obesity,

diabetes, and high blood pressure

contribute to maternal mortality and

then the rise in cesarean sections and

complications related to those.

Now California had higher numbers previously

and they put a collaborative together

to address that such as having

stocked carts, hemorrhage carts,

getting tools to nurses and doctors to be able

to deal with life-threatening

complications at the time of delivery.

Now the state of Texas has done something similar recently.

DR. McCOY: So when I looked at the report from the

task force one thing really stood out for me and that is

there are certain races where this is a

significant problem.

DR. LOPEZ: Absolutely so we know that 11 percent of the

births in the state of Texas are through

African-American women but African-American women

have significantly higher rates of mortality

associated with childbirth and if I take a look at my

notes we're seeing that African-American women are

nearly 30% of the folks that are being affected

through maternal mortality.

DR. McCOY: Dr. Lopez thanks for being here

today and walking us through this pretty

complicated subject and thanks for being here for

this episode of Blue Promise.

[Music]

For more infomation >> Blue Promise: Why are Maternal Deaths on the Rise in Texas - Duration: 2:54.

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Why Music Directors Choose Encore - Duration: 1:50.

[MUSIC PLAYING]

We went with Encore over other tour providers because

of the 9th and 10th and 11th yards

that Encore goes to help your ensemble have

an incredible tour.

The venue, their knowledge, their availability,

anything that you need they take care

of in a very timely manner.

The tour directors overseas are excellent.

First of all, [INAUDIBLE] came and visited us

in our little town so she could talk to the girls

about where we would be going.

We just come from the neck of the woods

where most people don't have--

can't just write a check to travel.

And we love having the trip for two to Paris to raffle off.

We couldn't do the tour without that.

Encore worked with us to customize all of our tours,

actually.

[INAUDIBLE] flute composer composed a piece

called Kylemore Abbey, which is outside of Galway in Ireland,

and again they made that happen for us.

And so when we performed Kylemore Abbey

in Kylemore Abbey, the nuns, the audience, the ensemble--

it was just such an incredible experience.

Everybody had tears in their eyes.

After we have returned from many of our trips,

the comments that we receive have

been overwhelmingly positive.

Young people have forged friendships all over the world,

and parents, they think this is the most wonderful thing

for their young people.

Encore truly has gone above and beyond, before the trip,

during the trip, and after the trips.

All along the way, John was there from day one.

And it was very clear to me that Encore Tours was

going to be the company for us.

It doesn't get better than that.